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    2. Knowledge Base

      LEARN PPC ADVERTISING
      FROM THE EXPERTS

      Pay-per-click, or PPC, is one of the most effective advertising models for reaching your target audience online.

      The resources on this page will help you get started with PPC, choose the best platforms for your needs, and create campaigns that get the results you need.

      PPC Basics PPC FAQ
       
      PPC Platforms PPC Tips & Best Practices

      PPC BASICS

      If you're unfamiliar with PPC, you've come to the right place! We've written extensively about the benefits of PPC, as well as how to choose the campaign management option that's best-suited to your company's goals.

      kb internet marketing

      PPC FAQ

      Many of our clients have the same questions and concerns about PPC advertising — so we decided to publish the answers, and help you gain a better understanding of how this popular advertising model works.

      kb industry marketing

      PPC PLATFORMS

      Although Google Ads is by far the most popular PPC platform, there are a few different options within it, as well as other platforms your company may benefit from using.

      kb internet marketing

      PPC TIPS & BEST PRACTICES

      Creating and managing effective campaigns can be challenging! The following tips and best practices will help you make the most of your campaigns and convert more customers with PPC.

      kb industry marketing

      Still Want More?
      WE'VE GOT YOU COVERED.

      Hungry for more knowledge? Teach yourself Internet marketing with our step-by-step guides, case studies, tips, and actionable advice from the experts. Click the links below to check out our free marketing guides, to read the WebFX blog, or to grow your business with our SEO tools.

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